ZARA Fast Fashion Case Solution

Case Solution

Focuses on Inditex, an apparel store in the country, which supplies an extremely swift response system due to its ZARA chain. Instead of predicting several days before a season starts what women may decide to placed on, ZARA observes what's selling what's really not and continuously changes exactly what it produces and merchandises with this basis. Operated by ZARA's success, Inditex has extended into 39 nations, which causes it to be most likely probably the most global retailers in the world. In 2002, it faces important questions concerning its future growth.

Excel Calculations

Questions Covered

1. What is the value proposition that Zara offers to its customers? How does its value proposition differ from that its competitors?

2. How specifically do the distinctive features of Zara’s supply chain enable it achieve that value proposition?

3. How does Zara’s customer’s willingness to pay compare to that of its main competitors? What about its costs? Does Zara have a competitive advantage?

4. If so, how sustainable is Zara’s competitive advantage relative to the kinds of advantages pursued by other clothing retailers?

5. What implications does Zara’s value proposition and business model have on its future growth prospects?

6. Five Forces Framework?